SOA WEB 2.O FROM PAGE 32 application mashup’ from all the JackBe’s Crupi said the real reason
“LeapFrog is expanding its Internet heterogeneous systems and integrat- SOAs emerged was that integration
presence by enabling many of our ing them over ESBs and other back- costs were too high. “Business doesn’t
products to be Internet-ready,” he bones rather than point to point,” care about SOA,” Crupi said. “
Busi-said. “The applications provide a Ciurana said. “It’s coming [but] just ness doesn’t care if it’s two cans and
number of services in the form of not quite there yet.” a string holding their stuff together.
data that gets mashed up and pre- Hal Stern, senior vice president of Business wants to be able to bring
sented to the user.” systems engineering at Sun Micro- their stuff to the market.”
LeapFrog designs, develops and systems, in Santa Clara, Calif., said JackBe enables development of
marketstechnology-basededucational he sees “a nice intersection of Web Enterprise 2.0 applications with its
products. “Our first mashup is the Fly 2.0 things and the amalgamation of Presto family of solutions that lever-Fusion pentop computer system. It can more classical enterprise-scale appli- age SOA and Web 2.0 technologies.
work stand-alone and download con- cations. You have to think about the Thomas Kurian, senior vice presi-tent and applications from the Inter- concept of RESTful SOA. On the cli- dent of development for Oracle’s
net,” Ciurana said. ent side, there’s typi- middleware platform products, said
F l y Fu s i o n i n t e r- ‘In the next cally some RES Tful there are three key trends in the mar- acts with the Internet architecture, but there ket: SOA, Web 2.0 and grid comput-through a desktop com- few months, are typically multiple ing. “[With Web 2.0,] the way users
puter and uses several we’ll options there.” access enterprise applications is
Web services to commu- Zap Think analyst changing,” said Kurian in Redwood
nicate with its dedicated continue to Jason Bloomberg said Shores, Calif. “It uses a common UI
site, an online store and push [SOA] SOA is not about con- that combines transactional behav-educational materials, partnerships necting things but, ior and collaborative behavior, and Ciurana said. The site rather, enabling busi- this is through a browser.”
and materials are fed by and ness processes and Chris Marino, CEO of Snap-a content management integration.’ continualchange. The Logic, said there is a REST intersystem. The online store goal is to allow users to face bet ween each component in
is a mashup of a dedi- —COACH WEI build applications out the SnapLogic platform. SnapLogic,
cated Wicketapplication, ofservices, Bloomberg of San Mateo, Calif., makes open-hosted by LeapFrog, and said. “We’re really talk- source Internet data services.
a third-party order-and- ing about service auto- “We’re taking the data and putting
payment-processingsys- mation,” Bloomberg it into a form that looks like RSS,”
temrunningover SOAP. said. “Service-oriented Marino said. “We have a UI that
Everything is connected business applications looks like Yahoo Pipes except it’s not
using the open-source [SOBAs] are compos- just for RSS. It’s like Yahoo Pipes for
Mule ESB as the back- ite applications [made enterprise data or Yahoo Pipes for
bone, Ciurana said. up] of services that everybody’s data.”
“There are a few implement a business Steve Mills, senior vice president
enterprises trying these process.” and group executive for IBM Soft-things out, but I suspect SOA puts greater ware, in Armonk, N.Y., said, “When
it’ll be between 18 to 24 months before power into the hands of the business SOA meets Web 2.0, it brings the
we see wide adoption in the enterprise user, and “SOBAs are most appropriate people impact into the picture. We’re
or in the mainstream e-commerce when the business requires exceptional leveraging things like RSS and Atom
sites,” he said. “If you look at the Big flexibility,” Bloomberg said. “What’s for this. We think there’s tremendous
3 online retailers, for example, Ama- happening now in the SOA world is leverage around Web 2.0. People need
zon and eBay are already mashing we’re reaching the services tipping to get at information in real time, and
up content and applications with—or point—from a focus on building ser- personal impact is going to have a big
for—third parties.” vices to consuming services. This has impact on SOA technologies.”
“More conservative retailers like given rise to the mashup. A mashup is The classic Web 2.0 examples of
Walmart.com are still a single des- aflexiblecompositionofservices within creating mashups from diverse con-tination with few Web 2.0 features a rich user interface environment.” tent are what users think about, Mills
in the front end but have probably Bloomberg agreed with Nexaweb’s said. “This is where the information
adopted SOA for their back-end Wei that governance is key to the enter- assets and people productivity issues
systems, creating an ‘enterprise prise mashup. come together,” he said. ´
